Stories

Stories
Liu Jo The New Glam campaign visual for Spring Summer 2024

The New Glam

La nuova campagna Liu Jo celebra lo spirito contemporaneo trasportandoci in una dimensione di assoluta libertà
Liu Jo Quintessentially campaign visual featuring elegant contemporary style

Quintessentially

Quintessentially represents the perfect fusion of style and energy.
Liu Jo Blue Inspires denim campaign image for Spring Summer 2024

Blue Inspires

Denim: a single mood to dress all facets of your style.
Liu Jo sneakers campaign visual for The New Glam series

The New Glam: Sneakers

Our new sneakers campaign walks to a special beat and leaps into the New Glam world.
Liu Jo Everybody campaign visual celebrating unity and dreams for Spring Summer 2023

Together we feel, dream and live. Everybody.

"Everybody" is the new Liu Jo Spring Summer 2023 campaign…
Liu Jo Everybody Denim campaign visual showcasing denim expression and personality

#LiuJoEverybodyDenim

Your denim style expresses the complexity…
Liu Jo Denim Guide SS23 campaign visual featuring various denim fits

The new Denim Guide

Whether by themselves or in a total look…
Leonie Hanne x Liu Jo capsule collection campaign visual

Leonie Hanne x Liu Jo | The new capsule

The convergence of simple silhouettes and explosions of colour…
Liu Jo Denim Guide FW22 campaign highlighting shapes, washes and fits

Denim guide FW22

Shapes, materials and washes tell the glamorous style…
Liu Jo Autumn Winter 22/23 metropolitan style campaign visual

The moment is Now!

Glamour, denimwear, athleisure or business…
Liu Jo Viviamo campaign visual celebrating life and joy

Viviamo!

Let’s live! The new Liu Jo campaign is a celebration…
Liu Jo Bottom Up denim campaign visual highlighting body-enhancing fit

The New Bottom Up!

A denim that follows your movements and enhances your silhouette…
Leonie Hanne x Liu Jo glamorous capsule collection visual

Leonie Hanne x Liu Jo

A new capsule boasting glamorous charm…
Liu Jo Denim Guide SS22 featuring versatile fits

Denim guide SS22

The perfect ally fit for every silhouette…
Liu Jo Winter Magic Park Christmas special campaign visual

Winter Magic Park

Liu Jo plays with the Christmas spirit…
Liu Jo Boost the Boots campaign visual featuring biker boots

Boost the boots

A wardrobe must-have…
Liu Jo x Leonie Hanne footwear capsule visual

Leonie Hanne x Liu Jo

Whimsical, chameleon-like, dynamic…
Liu Jo Denim Guide FW21 campaign visual with various fits

Denim Guide FW21

Discover all the fits of the FW21 denim collection…
Liu Jo Viviamo advertising campaign visual celebrating meaningful moments

VIVIAMO! The new campaign

Start again from the simplicity of small gestures…
Liu Jo Summer Holiday campaign featuring Mediterranean destinations and influencers

#LJSUMMERHOLIDAY

Finally, a little relaxation…
Liu Jo Recycle Your Denim sustainability project visual

Recycle your denim

Concrete actions, for a better future…
Liu Jo Denim Guide SS21 campaign visual showcasing stylish fits

Denim Guide SS21

From iconic models to the maxi volumes of palazzo jeans…

Liu Jo #JFactor SS21 campaign visual

#JFactor

Magnetic and kaleidoscopic, the "J" factor…

Liu Jo What’s Your J Factor campaign visual featuring bold feminine style

What’s your J Factor?

Passion, glamour and self-confidence…

Liu Jo Green Stylosophy eco-friendly bags campaign visual

The Green stylosophy

Season after season, the brand evolves in an ecological direction…

Liu Jo Luxury smartwatch and wireless headphones campaign image

Liu Jo Smartwatch

Giving your daily adventures a lively twist…

Liu Jo Bag Friends Forever campaign visual showing friendship and iconic bags

#BagFriendsForever

A bag, a gift, two friends united…